Why choose us as your sourcing partners?
Noventa Prime Sourcing procures promotional goods and raw materials for the world's largest consumer brands operating across Africa and the Middle East. High visibility on every shipment, disciplined pricing, and on-time delivery — so buyers always get what they need, when they need it.
A representative cross-section of the FMCG, spirits, and foods portfolios we source and deliver for across African and Middle Eastern markets.
Scroll to the bottom of the page to see the brand marks in motion.
Sourcing across FMCG and spirits categories requires two very different muscles. We run both under one operations team, so every programme benefits from shared logistics, compliance, and buyer relationships.
From trade-visibility kits and POSM to consumer-facing merchandise: spirits glassware, branded apparel, trade tools, and gift-with-purchase programmes — produced at the price points African route-to-market realities demand, without cutting corners on quality.
Feedstock, packaging inputs, and ingredient-grade commodities delivered into African manufacturing hubs. We carry price intelligence, specification control, and customs know-how so your production calendars hold.
Every programme is evaluated against the same three questions before we accept it, and against the same three questions when we close it out.
You see every purchase order, every production stage, every shipping lane, every landed cost. No opaque markups; no "trust us" reporting. The brief, the line-item price, and the arrival date are visible to you from day one.
Disciplined RFQs across vetted supplier panels. We price to win the tender and hold it through delivery — no renegotiation dance, no surprise surcharges once the PO is signed.
Committed lead times, tracked milestones, and a freight team that knows the continent. We plan for port queues, customs holds, and inland haulage so your buyers and distributors aren't the ones absorbing the delay.
Nigeria, Ghana, Kenya, South Africa, UAE, Saudi Arabia & beyond.
Across FMCG, spirits & foods.
Measured against committed arrival dates.
Every SKU, every milestone, in writing.
"When a brand activation fails, it's almost never a creative problem. It's a sourcing problem."
— House viewWhether it's a continent-wide POSM rollout, a spirits GWP for Q4, or a steady-state raw material contract — send us the brief and we'll come back with a costed plan within five business days.